September 2012

3130 Hermosa Avenue – True Luxury Living in Hermosa Beach

By | September 21st, 2012|Beach Cities, Favorite Photos - Beach Cities, Front Page, Hermosa Beach, Listings, Los Angeles Luxury Homes, Norma's Hot Buys, Sand Section|

3130 Hermosa Avenue, Hermosa Beach CA Presented by Norma Toering and Team 3130 Hermosa Ave was featured in Coastal Living's article on Hermosa Beach, California. Chic coastal living where the surf meets the sand in Hermosa Beach is waiting for you.  If you're searching for a coastal residence with unparalleled presence and style, yet steps away from the sand of The Strand, you must view this panoramic ocean view property.  The world-class residence recently underwent a $700,000+ remodel including the addition of exquisite mosaics and 29 leaded glass windows to capture the light but provide the utmost privacy.  The home [...]

New Luxury Listing in Hermosa Beach by Norma Toering & Team

By | September 15th, 2012|An Agent's Life, Beach Cities, Buyer Tip, Front Page, Hermosa Beach, Hermosa Beach Luxury Homes, Los Angeles Luxury Homes, Sand Section|

World-Class Residence Coming Soon! Josh and I spent yesterday afternoon in Hermosa Beach.  First, we showed property to a referred client, then we dashed over to our new listing, only a stone's throw from The Strand, to meet the photographer.  The weather cooperated (except for the relentless heat) and I believe we will soon have some fabulous photos to showcase the world-class residence. A few teasers are: 1)  The residence is being sold fully furnished right down to the 9 flat screen televisions. 2)  The rooftop balcony includes not only a panoramic view but a mini kitchen and a spa [...]

Mira Catalina – Rancho Palos Verdes Neighborhood Overview – by Norma Toering

By | September 13th, 2012|Front Page, Los Angeles Luxury Homes, Mira Catalina, Palos Verdes, Rancho Palos Verdes|

  - Norma (310) 493-8333         Mira Catalina Neighborhood Overview by Norma Toering

The Epitome of Luxurious Living at the Beach–Sneak Preview

By | September 13th, 2012|Front Page, Hermosa Beach Luxury Homes, Sand Section|

  A fabulous door welcomes you to an exquisite home. Norma Toering & Team listed an unparalleled property in Hermosa Beach.  The grand unveiling will not happen until September 21, 2012,but I can give you a sneak preview at a world-class home filled with comfortable elegance and extraordinary views. From the rooftop deck down to the game room on the lower level, this 4 bedroom stunner offers all the creature comforts one could imagine surrounded by the magical qualities of coastal living in Southern California. Now accepting private viewing appointments for September 22 and 23 from 1:00 to 4:00 PM.  Price upon [...]

What Words Cannot Describe a Photo Reveals in Detail

By | September 12th, 2012|An Agent's Life, Beach Cities, Front Page, Seller Tip|

  I have a new listing hitting the market next week right after I return from a business trip to Austin.  This morning while lingering over breakfast, with pen in hand, I jotted down words that came to mind as I thought about the ad copy I need to write.   Luxurious is the first word that came to mind.  It is certainly that.  Of course it is coastal, custom and has an envious ocean view too.  It is elegantly understated with fabulous finishes from the floors to the ceilings. There is a brilliant balance between indoor and outdoor living [...]

The Value of a Palos Verdes View

By | September 12th, 2012|An Agent's Life, Buyer Tip, Favorite Photos - Palos Verdes, Featured Posts, Palos Verdes, Seller Tip|

The perfect way to end another glorious day in Palos Verdes. Beauty is in the eye of the beholder, as is the value of a view.  This is one of the great puzzles of selling view homes on the Palos Verdes Peninsula.  We have a plethora of views.  There are varying degrees of views, there are up close and personal views and there are some homes with pastoral views (some buyers consider this a non-view when compared with a panoramic view).  What's an agent to do when asked to place a value on a view?   The Views [...]

What I Did on My Summer Vacation

By | September 8th, 2012|An Agent's Life, Front Page, Inspiration, Real Estate News|

Remember those back to school essays entitled, "What I Did on My Summer Vacation?"  I found myself wondering the same thing.  It seemed the summer, and spring too, vanished in a heartbeat.  Then I remembered, a 'big buyer' ignited my little corner of the real estate world by writing an offer on April Fools Day, and the market sizzle continued through The Fourth of July, Labor Day and the holidays are looking pretty spectacular too.  A little business revival was most welcome after the Great Recession and Housing Debacle of the recent past. This is what I did on my summer 'vacation': Sometimes [...]

A Referral Story

By | September 5th, 2012|An Agent's Life, Front Page, Inspiration, Los Angeles Luxury Homes, Manhattan Beach Luxury Homes|

Real estate agents spend a great deal of time (and money) generating leads.  Without leads, a full pipeline and a sphere of influence our business is drier than the Sahara in summer.  Without leads we have no one to sell, to close or earn a commission.  We are always selling, but when you think about it, isn't everyone? We must sell ourselves during a job interview, in our relationships and anytime we go after something we really want.  Sometimes it is a simple process, sometimes the selling process is ongoing over a lifetime.  Selling is not an embarrassment, it is [...]

Fall Selling Season Begins the Day After Labor Day

By | September 4th, 2012|Buyer Tip, Front Page, Seller Tip|

Moms sighed a collective sigh of anticipation and perhaps a bit of relief as children headed back to school after the last big holiday weekend of the summer 2012. Those lazy, hazy and often crazy busy days of summer are now a sweet memory. There are still four months left on this year's calendar to complete all those projects put on hold over the summer.  After all, who wants to look at houses when the beach is beckoning or vacation time is calling even if interest rates are low?   If you took a break from house hunting this summer you should [...]